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FINANCIAL NEWS
Coca-Cola, Unilever Mena’s most effective marketers in 2013
31 Jul 2013
(MENAFN) Coca-Cola and Unilever were ranked as the most effective marketers in the Middle East and North Africa (MENA) with 34 index points, according to the 2013 Global Effie Effectiveness Index, reported Khaleej Times.
In partnership with Warc, the global marketing intelligence service, Effie Worldwide is now in its third year, “With over 40 programs focused on effectiveness worldwide, the Effie Awards add a healthy element of competition amongst the industry’s top performers” Carl Johnson, chairman of the board of directors, Effie Worldwide was proud stated.
Meanwhile, Nike, PepsiCo and Reckitt Benckiser came in the second place, followed by four brands- STC, McDonald’s, Dove and Gulf News.
More News
20 Jul 2025
CBB approves the transfer of the retail banking operations of HSBC Bank Middle East, Bahrain Branch to BBK
08 Jul 2025
BBK proudly launches the third edition of “Grow” and welcomes 20 Bahraini graduates
03 Jul 2025
BBK hosts executive leadership session on digital assets in collaboration with Rain
02 Jul 2025
BBK launches the largest-ever Al Hayrat Prizes, offering BD 5 million to over 2,000 winners
16 Jun 2025
BBK and CrediMax Offer Exclusive 20% Discount on Turkish Airlines Flights for Cardholders
25 May 2025
BBK strengthens commitment to sports development through strategic partnership with Bahrain Basketball Association
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