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FINANCIAL NEWS
Emirates signs five-year sponsorship deal Real Madrid
02 Aug 2011
(MENAFN) Emirates Airline announced at a press conference at the Santiago Bernabeu Stadium that it signed a five-year sponsorship deal with Real Madrid football club in which Emirates becomes a partner and an official airline to the world’s most successful football club, Reported Arab Business.
The sponsorship deal includes making the Emirates international brand visible at the Santiago Bernabeu Stadium and Real Madrid City, in addition to promotional and hospitality rights across the world.
Real Madrid’s President Florentino Perez said that Emirates Airline shares the club’s belief in loyalty, effort, commitment and innovation and these common principles that would create a special understanding.
Meanwhile Emirates Airline and Group’s chairman and chief executive, Sheikh Ahmed bin Saeed Al Maktoum, said that Adding Real Madrid to the Emirates European football sponsorship line-up further enhances a superb list of European teams that we support including Arsenal, HSV, PSG, AC Milan and Olympiacos.
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