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FINANCIAL NEWS
Paris- Publicis buys UAE’s Flip Media
02 Feb 2012
(MENAFN) France-based Publicis Groupe stated that it purchased Flip Media, the UAE-based digital agency network, reported Arabian Business.
Publicis did not disclose the value of the deal, but said that Flip Media would be managed by Publicis affiliate, Leo Burnett Worldwide.
Under the deal, Flip Media’s two founders would remain directive positions in the new entity, while the company’s CEO would also be kept under the supervision of Leo Burnett Worldwide.
It is worth mentioning that Flip Media hires over a hundred employees and targets the advertising market in the Middle East.
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